Time to talk about myself I guess.

Firstly, thank you for getting this far! I know there’s so many amazing photographers out there, so I am grateful that you’ve shown interest in my work and my business.

The first thing I’d like you to know is that this is built on a teenage-dream.

I decided to start this business with no plan, no funding and nothing short of a wing and a prayer. But that’s why I put my heart into it!

I left my ‘cushty’ marketing job and taught myself how to use a camera and run a business, simply because it lit me up. So you being here, is very special to me.

I'm drawn to people who care deeply about what they do. Makers, creatives, wellbeing practitioners, independent business owners, growers, artists and entrepreneurs building something meaningful. The businesses I work with often share a love of human-first craftsmanship and a slower, more intentional way of doing things.

When I'm not behind the camera, you'll usually find me walking through Ashdown Forest with my dog Newt or horse Bo, collecting vintage Canon cameras, baking sourdough or appreciating the simple things that inspire the way I work and live.

At the heart of it all, I believe the most powerful images aren't about perfection. They're about being human.

If that sounds like the kind of approach you're looking for, I'd love to hear more about your business and what you're creating.

look, I get it.

I know that for many people, being in front of the camera isn't the easy part of running a business…

But whether we like it or not, showing up online has become an essential part of running a business. From websites and social media to launches and marketing campaigns, we're constantly being asked to share more of ourselves and the work we do. The challenge is doing it in a way that feels authentic, professional and true to who you are.

Oh hey, that's where I come in!

I'm a brand photographer based in East Sussex, helping really lovely independent businesses and personal brands create natural, connective imagery that feels true to them and meaningful to the people they want to reach.

Before photography became my full-time focus, I spent years working in corporate marketing, content creation and brand support. That (slightly knackering) experience shaped the way I approach every shoot today. I understand that your images aren't just there to look beautiful; they need to communicate who you are, tell your story and support your business as it grows.

My approach is thoughtful, collaborative and relaxed. I take time to understand your business, your values and how you want to show up online, so that when shoot day arrives, it feels less like a photoshoot and more like a conversation.

No such thing as a “silly question”

You’re a business owner, not a model. Your job isn't to be perfect and mine isn’t to expect you to know how to pose or perform - and in fact, I’d rather you didn’t!
We’re simply here to create an environment where you feel comfortable enough to be yourself. Snap! That’s where the magic happens.
For me, there are two things that make an image amazing.
One: Truth
I tell every client this: my camera acts as an extension of your ideal client.
The best marketing happens when people connect with people. My role is to help you feel comfortable enough to show up as yourself, creating images that feel genuine and relatable to the audience you're trying to reach.
Two: Depth
The most interesting stories are often found in the details.
The hands making something. The tools of your trade. The moments between the obvious ones. It’s not all about professional headshots and e-commerce. The story behind the brand matters most - that’s what people buy!
These are the images that help people understand not just what you do, but the care, personality and story behind it.
Most likely… you!
Well, that’s if you’re someone who cares deeply about what they do.
You don't need to have a huge following, a polished brand or years of experience. The clients I often connect with best are usually people building something meaningful and wanting to share it with the world in an honest way.
Then you're in very good company. Me too!
(Just kidding, it’s not my first rodeo. Yeehaw!)
I'd say 99% of my clients arrive feeling a little nervous, and most tell me they're not photogenic. (see Q1) As you know, my goal isn't to make you perform for the camera. It's to create a space where you can relax, be yourself and actually, believe it or not, enjoy the process.
Coffee please! Mahogany brown and with a dash of honey if you have it?
Thanks in advance :)
I love my cameras, but honestly, the gear isn't the most important part of what I do.
Although currently, Big Bertha, my 1994 Canon EOS 1N (35mm camera) is sitting on the top-spot.
However, the best photographs come from trust, connection and understanding someone's story. The camera is simply the tool that helps me capture it.
But if I had to pick something from my kit-bag, I’d actually say my leather harness, kindly gifted to me by my friend and mentor, Matt Ebbage. After 10 years of hard-work at weddings, it has now retired to a quieter life in the countryside with me, saving my dodgy neck from carrying heavy cameras. It also makes me feel badass like Lara Croft.
Honestly, I love my job.
It starts with a slow morning, a walk in the woods then a coffee with Newt and my partner, perhaps some eggs from my hens for breakfast, then head out to hang out with my cool clients.
Then finally, back home to my laptop, perhaps a glass of wine in the garden and some home-cooked dinner.
Bloody lovely!
Pretty simple, really.
Watching someone see themselves differently.
So many people arrive convinced they're awkward in front of the camera, and leave feeling more confident and assured in their brand than when they arrived. Being part of that shift is something I never take for granted.
Yes, and no.
While 95% of my work is brand photography, I do offer personal shoots for special occasions, such as pet portraiture or even the occasional wedding.
My only boundary with clients is that you are kind, respectful and aligned in my values. Oh, and that we can have fun together and not take things too seriously!